Omnipreneurship, a term introduced by Amr Al-Dabbagh, Chairman and CEO of Al-Dabbagh Group, combines an entrepreneurial mindset with deeply human values. This philosophy guides individuals toward a meaningful and well-balanced life while creating lasting impact for society and the environment.
Built upon three core principles, Omnipreneurship encourages people to live and lead with purpose:
- Giving: Living to share and create value for the community.
- Earning: Gaining not only profit but also knowledge, reputation, and trusted relationships.
- Sustaining: Protecting resources, investing in the future, and fostering sustainable growth.

The Three Principles, Five Core Values, and Ten Golden Rules
Alongside these principles, Omnipreneurship is supported by five foundational values and ten golden rules, serving as a compass for individuals and organizations striving to achieve holistic success.
Five Foundational Values
- Integrity: Transparency and honesty in all actions.
- Passion: Deep dedication to one’s work and community.
- Respect: Treating others, partners, and the environment with dignity.
- Forward Thinking: Pursuing innovation and sustainable growth.
- Teamwork: Collaborating to build collective strength and exceptional results.
Ten Golden Rules of Omnipreneurship
- I aim, therefore I am– Define yourself through clear goals.
- The greatest among you– Respect and uplift those who excel.
- Exceptional execution– Strive for excellence in everything you do.
- Imagine the next big thing– Always envision what comes next.
- Honey as money– Transform value into sustainable resources.
- Design organically– Grow naturally and sustainably.
- Collaborate to accelerate– Strengthen progress through collaboration.
- Delight the stakeholder– Bring joy and value to every stakeholder.
- No risk, no gain– Embrace calculated risks to achieve success.
- Share your story– Inspire and learn through storytelling.
A Guiding Philosophy for the New Era of Business
In today’s fast-paced digital and innovation-driven economy, Omnipreneurship offers a timely and vital direction for business leaders. It calls on entrepreneurs to align profit-making with social responsibility, integrating philanthropy and community service into their growth strategies. More and more business leaders are embodying the spirit of “Giving – Earning – Sustaining” through sustainable initiatives in education, healthcare, and the environment. This approach paves the way for building strong, resilient enterprises while fostering a more compassionate and prosperous society.
Omnipreneurship in Vietnam: The Story of the Khoi Su Tu Tam Foundation
The philosophy of Omnipreneurship is no longer just a global concept, it is being brought to life in Vietnam through the journey of the Khoi Su Tu Tam Foundation, a nonprofit organization under the Kim Oanh Group.
Emerging from traditional charitable activities, the Foundation has undergone a bold transformation, from “giving gifts” to “giving opportunities,” from short-term relief to long-term empowerment. Instead of offering only immediate support, the Foundation invests in sustainable solutions such as the Parenting Together, Wings to Grow, Waves of Healing, and Self-Reliance Scholarship programs. These initiatives equip underprivileged children with skills, confidence, and resilience to rise above adversity.
The spirit of Giving – Earning – Sustaining, along with core values like integrity, respect, and forward thinking, forms the foundation of everything the Foundation does. It exemplifies how businesses and social organizations can merge commercial success with community commitment to produce not only economic outcomes but also lasting change for future generations.

The Khoi Su Tu Tam Foundation stands as a living example of Omnipreneurship in Vietnam, doing business with heart, growing with vision, and spreading humanity for a truly sustainable future.
(Source: Internet)
